4. How do we share personal information with third parties and market their products, services and events?
4.1 Subject to any marketing preferences you provide, we may contact you from time to time with details of promotions, offers, shows and events that might be of interest to you which are offered by our commercial partners, industry bodies, charities, (both local and national) or NFU Mutual and other organisations (together the third parties).
4.2 Where we share your personal information with one of the third parties, we will do so because:
4.2.1 you have told us you are interested in the products or services offered by the relevant commercial partner or industry body and we need to share your details with them so that the commercial partner or industry bodies can contact you about those products or services, or grant you access to those products or services; or
4.2.2 the commercial partner/industry body needs us to verify that you are a current member of the National Farmers' Union or a subscriber to one of its services/publications (where relevant) for the purposes of applying any discounts or promotional offers which are linked to your membership; or
4.2.3 you have told us that you have an issue or query with the relevant commercial partner or industry bodies and we need to share your details with them to escalate the matter.
4.3 We work closely with NFU Mutual to support businesses in the farming industry so we may from time to time send you details of their products or services which we think will be of interest.
4.4 The commercial partner or industry body may use your personal information for their own purposes. For information about how the commercial partners use your personal information, please see the website of the relevant commercial partner or industry body.
