Under the Windsor Framework Agreement to regulate the movement of goods from Great Britain to Northern Ireland, agri-food goods sent to Northern Ireland, solely for retail sale or consumption in NI, must be labelled ‘not for EU’.
In January 2024, the UK Government proposed to introduce ‘Not for EU’ labelling across the whole of the UK, which would have had to be displayed on a range of agri-food products, irrespective of if they had been produced in Great Britain or imported from abroad.
In February 2024, the government launched a short consultation seeking stakeholder views on different implementation and enforcement options for the proposed extension of the “not for EU” labelling.
ʼһresponded to this consultation and, drawing on feedback from members, challenged the government’s proposal.